CHASE PAY VILLAGE
Santa wasn't the only one who came to town. Chase Pay Village surprised and delighted customers with VIP holiday shopping, children’s story time with NY Giant Victor Cruz and a surprise pop-up performance by none other than Nick Jonas.
from pre-event teaser content and brand partnership orchestration, all the way to a legendary meet and greet and a top secret superstar performance, the chase pay village tapped into holiday magic during the early days of ‘tap to pay’.
We skipped your standard ‘shitty’ Pharma social ads and brought the drama to life with a bombastic and cinematic paid media campaign. Cologuard tapped into culture, persuading a younger screening-anxious crowd that they too can skip the drama when it comes to colon cancer screening.